Counterpart is a bridge between the physical and digital; a creative production firm centered around the visual pursuit of cohesion and resonance. We interconnect ideologies by building design systems where digital and physical media elevate each other. Towards the literal: hand-drawn wireframes, memory, metaphor, and human experience form a basis for a market-forward online presence. We offer creative direction, design, and development services globally, across Identity, Image, and Web.
Conover Street
In this Red Hook loft, a restoration of the old factory floors lifted and lighted the apartment, while timber beams throughout the space stand as heralds of the past. The artwork balances the loft’s soaring scale, alongside a gut renovated kitchen and its neighboring addition of a custom millwork-enclosed room.
